UX Experience Testing

The UX Lab applies advanced methods to support the development of websites and mobile applications for government entities based on users' reactions and preferences, taking into account usability and accessibility.

It examines the reactions of a sample of users selected according to the entity's requirements to develop its digital platforms. The entity identifies the specification of this sample, such as gender, nationality, language, and social and educational backgrounds.

While users browse, the UX Lab monitors the test group's reactions using the latest technologies, such as an eye- tracking system. A globally proven scientific scheme is then applied to identify the user's behavior when searching for information or obtaining digital services.

The UX Lab supports government entities to develop and enhance services and websites quickly and accurately. The testing process covers all technical and technological aspects, including overall design, dashboard, menus, colors, and fonts.

Feedback and recommendations are continuously collected from the system to ensure the best digital services. Following testing, the government entity is provided with a detailed report on recommended improvements to the website or app and innovative solutions that can be implemented.